Recap: 4th Street Promenade What the Truck?!

Though we were hoping for a big crowd at our first What the Truck?! of the season, I’m not sure any of us knew just how many people would turn up for the event.

What the Truck?! on 104 Street

Our front yard!

Last Saturday, we hosted twelve trucks on the 4th Street Promenade. It was the second What the Truck?! to take place on that particular street, following up on our 2012 appearance in conjunction with Al Fresco.

What the Truck?! on 104 Street

Overhead shot

Thankfully this time around, the weather held up, and those who attended were able to enjoy eats ranging from S’wich’s root beer-braised brisket sandwiches (delicious, may I add) to poutine and fish tacos. It was great having three new trucks on hand: Big City Sandwich, Incredible Edibles and Nhon Hoa.

What the Truck?! May 24, 2014

Big City Sandwich

We heard that many people weren’t able to stay due to the lines, but were happy that area restaurants welcomed patrons with open arms! In recognition that lines seemed longer than usual, we intend on expanding our line-up at the next event. That said, we still always recommend arriving as early as possible to guarantee yourself the best food selection, and to take the opportunity to meet your line neighbours! We always feel that What the Truck?! is as much about socializing as it is about the food.

What the Truck?! on 104 Street

I loved that Evoolution was out handing out samples to folks in line

A big thank-you to DJs Thomas Culture and Polyesterday, who helped create the party atmosphere that night. And without our sponsors – Capital City Cleanup, the Downtown Edmonton Community League, and in particular, the City Market, the event would not have been possible. A special shout-out also to the Blue Plate Diner, who helped us out that night as well.

If you missed out on the fun, not to worry – our second What the Truck?! of the season is taking place in Old Strathcona on Friday, June 13 from 5-9pm. Stay tuned to the website next week for a list of participating trucks.

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