On August 15, 2012, What the Truck?! held its ever Truck Stop: Throwdown Edition. We didn’t know what the turnout would be like, given it was scheduled on a Wednesday in a packed summer calendar. But we were fortunate to have glorious weather, great coverage in anticipation of the event, and partnership with a wonderful charity.
Behind the Archives
As mentioned in a previous post, the competition aspect of this Truck Stop had been born from the reality that certain items commonly appeared on the menus of trucks. We were thrilled when The Act, Nomad and Smokehouse BBQ embraced our idea, and agreed to put their pulled pork pride on the line for a good cause.
Vote for your favourite!
Given we were holding the event at the Edmonton Public Schools Archives, the Edmonton Public Schools Foundation was a natural fit. But more than that, their support for early learning initiatives and full-day kindergarten, vital to getting “bean sprouts” (as Director Sandra Woitas calls them) off on the right track, is without a doubt a worthy charity.
Dick Mather Park, adjacent to the Archives
Diners were free to try as few or as many sliders as they wanted for $4 a pop, while the opportunity to vote for their favourite required a $2 donation to the Foundation.
The liens grew fast and furiously, but the mood was light, and the crowds seemed to be enjoying the sunshine. We even had some food truck veterans drop by, happy to be on the other side of the window for a change!
Kara and Nevin of Drift
In the end, The Act took home the prize, earning the most votes from discerning diners.
The Act’s winning slider
But no question, with a total of $1800 raised (from a combination of donations from voters and the trucks), the real winners of the evening are the school children who will be supported by the Foundation’s work. A big thanks to the Edmonton Public Schools Archive for permitting us the use of their parking lot, the three trucks who were a part of our inaugural Throwdown Edition, and the team at Edmonton Public Schools for being a great partner.
And if you missed this Truck Stop, not to worry – you can look forward to our final What the Truck?! of the season next week. On September 8, 2012, a dozen trucks will be colonizing Churchill Square from 5-9pm. More details here.